Model-turned-actor Saheefa Jabbar Khattak has launched her own clothing brand by the name Evervanna, becoming the latest celebrity to do so, after the Hocane sisters (Urwa and Mawra), Khan twins (Aiman and Minal) and Nida Yasir.
Read more – Nida Yasir is also launching her own clothing collection
Announcing the news on social media, the actor said: “I’m really excited and happy to share something very close and dear to my heart. Months of hard work, creative planning and excellent craftsmanship have gone into designing my very own fashion label, Evervanna.”
Khattak shared that the idea behind the brand was “to use my personal style and preferences to create a line of clothing with one of a kind designs, accessible to everyone”.
“Evervanna is in part an extension of my experience in Pakistani fashion, and I believe the first line exhibits a new direction for streetwear. My experiences as a fashion curator over the years has left me encouraged, this collection in part does follow the imagination, creativity and style of my favoured international designers,” continued Khattak.
“Being able to launch Evervanna is a proud moment and I’m thrilled to share it with everyone. I hope you take to the label and wear it, own it and find yourself in my clothes” she concluded.
Evervanna offers a vast range of clothing options from casual wear to office wear, as well as traditional clothing. The brand caters to both men and women.
While Saheefa modeled for the womenswear, her husband Khawaja Khizer Hussain modeled for the men’s collection.
There is no outlet address given on the website as yet but the brand is taking online orders. Pre-order bookings option is also available.
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